Peter Donald serves as Principal at Emissary and is based in New York City. Peter provides insight and expert counsel on issues involving reputation, intelligence and government adjacent fields given Donald’s nearly decade of service to the FBI and NYPD.
Peter Donald is the founder and managing director to Arena, a global advisory firm that builds and protects the reputations of its clients. Donald is a leading public relations professional in New York City with expertise in crisis, reputation management and public affairs. He advises clients in finance, tech, entertainment, aviation, education, in addition to private clients.
Donald previously served as Assistant Police Commissioner for the NYPD, overseeing public affairs. He advised the Police Commissioner and Mayor on reputation and media during three terror attacks and following the appointment of a new commissioner.
Donald was previously the top spokesman for the FBI in New York. Prior to the FBI, Donald worked at a public relations firm in Washington and for John McCain on his presidential campaign. He was selected for PRWeek’s 40 under 40 list and recognized by his alma mater Catholic University and Northfield Mount Hermon. Donald penned an op-ed for the Huffington Post following the Boston Bombing and for the New York Daily News on Senator McCain.